CHAOS Launch campaign and fragrance packaging took inspiration from chaos theory (order inherent in nature), the minimalism of nature is central to telling an elemental story through sensuality and the use of only what is neccesary.
WATERMIST Campaign for essential oil waters and mist. A product extension of the Chaos brand continues the story of purity in nature. The essences were clean enough to drink. The photography accentuated and reinforced this.