services
Brand Development
Brand Identity Design
Omni-channel Campaigns
Video and Broadcast
Print Design
Digital Marketing
Packaging Design
In-Store Marketing
Experiential Design
Web Design
My mother designed wigs for female impersonators in the 80s. When her client came in to try on the finished wig in full costume, I was so there. I loved the panache, the style, the loudness. I strive to recreate that feeling in everything I do.
I help retail brands establish a distinct visual presence. One that resonates with their ideal customer without getting lost in the noise. I like design to make a statement. Simple, elegant, smart, and sometimes flashy. I enjoy problem-solving to tell a compelling story. Crafting details, refining nuances, and throwing in the unexpected are the tools I use.
The majority of my career was spent in agencies or with in-house creative teams developing award-winning campaigns and memorable brand stories. My mission is to create excitement around brands that want to make a positive impact on our world. I enjoy partnering with forward-thinking leaders to transform the way we view retail and lifestyle brands, as well as their profound impact on the cultural zeitgeist.
For extra good times, I have a sculpture practice inspired by my love of pop culture, and I enjoy dancing hula and riding my horse.
If you’re looking to communicate more authentically with your audience, make an impression, and positively shape the world, I’d love to collaborate. Let’s chat!